Berill Blair
Associate Professor of Management and Sustainability, SKEMA Business School Paris
I study innovation and change management associated with the governance of natural resources, with particular attention to climate change adaptation and resilience of regions, sectors and communities. I focus on the interaction between climate information, technological systems, stakeholder strategies, policy, and societal needs, often in Arctic settings. This concerns both the design of new technologies and solutions and the transformation of established governance systems in response to environmental and societal challenges.
Research & Teaching
This website is a portfolio of my research and teaching activities.
Research Practice
In research I am a participatory modeler specializing in natural resource management, with a soft spot for Arctic issues.
Resilience & Adaptation
I use a social-ecological approach to explore resilience and adaptation strategies in climate change adaptation and responsible innovation.
Integrated, Systemic Lens
My research integrates environmental, economic, and social considerations through a complex adaptive systems lens.
Multistakeholder, Cross-sector Collaboration
I engage partnerships to foster the co-design and systemic understandings of complex issues.
Problem-based Teaching
I run classrooms like workshops interchanging short lectures with simulations that train learners to realize common goals via team work and systems thinking.
Ecological Literacy
Because we cannot manage what we do not know, I teach students basic ecological literacy and climate change science.
Most recent publications
Destination marketing: Greenland
- Greenland’s visual identity challenges stereotypical depictions of the Arctic as icy and uninhabitable.
- Analysis reveals a novel ecosystem service “landscape as homeland” privileged in branding.
- Tourism marketing goes beyond “Arctification” to integrate broader development objectives.
- Title: Sustaining the brand and branding sustainability: landscape as homeland in Greenland’s visual marketing.
Sea ice forecasting and maritime safety:
- In the journal Climate Services
- Mind the gap! A consensus analysis of users and producers on trust in new sea ice information products
- Includes set of policy recommendations for upscaled uptake of services.
SKEMA Think Forward summary
- Prominent factors driving trust in sea ice forecasts.
- The role of producer reputation in adoption.
- Endorsement by peers as a factor of user uptake.
Contact
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Berill Blair 